2018-2019 University Catalog 
    
    Oct 18, 2019  
2018-2019 University Catalog [ARCHIVED CATALOG]

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CAS 120 - Strategies in Public Relations, 3 credit hours


This course shall focus on public relations from a value driven perspective. Students will learn the fundamentals of public relations. A focus will be given to how public relation strategies can be employed to support philanthropies and other forms of community involvement. The difference between ethical and unethical public relations is detailed.



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