2018-2019 University Catalog 
    
    Apr 20, 2024  
2018-2019 University Catalog [ARCHIVED CATALOG]

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HPE 353 - Sport Sales and Sponsorship, 3 credit hours


Prerequisite(s): HPE 201 , HPE 243  and junior or senior standing
This course is designed to offer students the opportunity to gain real-world experience in the sales process of major professional sports organizations. This course will put into practice the fundamentals and background in ticket sales and sponsorship sales, the sales process, and the importance of customer service and retention learned in previous coursework. The course presents the opportunity for students to sell products that are unique to the sport industry.  The course will benefit students who are pursuing a career in sports or would like to work for a team, where the primary source of revenue is ticket sales and sponsorships.



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